Marketing Assistant
Marketing Assistant
Reporting to: Head of Marketing & Sales
Salary: from £25,000
Location: Davian House, S9 1GD
Full time
About Portland Training
Portland Training are a leading provider of high-quality training programs that cover a wide range of areas in multiple sectors. Our dedication and commitment to our learners is part of everything we do. All our employees strive to be the BEST, which is reflected in the values we all live and breathe every day, we Believe, Encourage, Support and believe Together we can.
Our workforce is diverse, and we foster a culture of inclusivity, positivity and collaborative ways of thinking. We pride ourselves on achieving a Gold award for Investors in People, we are only one a few companies nationally to achieve this, and we believe this sets us apart from the crowd. We know our success starts with our employees and we reward them accordingly. We offer industry-leading career progression, ongoing development & training, great salary packages and benefits, all within a supportive, friendly and fun atmosphere.
If you are passionate about helping others achieve their full potential, would like to work in a forward-thinking organisation that really values their employees and offers industry-leading benefits, we would love to hear from you.
The role
This role sits at the heart of Portland Training’s growth mission. As Marketing Assistant, you will play a key part in amplifying our brand, creating compelling content, and driving meaningful engagement across all our marketing channels. You will help power our lead generation activity by producing social posts, emails, website content, and campaigns that attract the right audiences and encourage new learners and employers to connect with us.
Alongside delivering standout marketing activity, you will also be the friendly and proactive first point of contact for inbound enquiries. You will make sure every lead is responded to quickly, professionally, and directed to the right team, supporting a smooth customer journey from first interaction through to conversion. In this role, you will work closely with colleagues across the business, contribute ideas that shape our marketing strategy, and play an active part in delivering campaigns that strengthen our brand and support organisational growth.
Key responsibilities
- Create engaging social media content across the full mix of social channels.
- Using analytics to report on social media performance and suggest improvements.
- Create written content for blog posts, articles, website and other print marketing materials.
- Bring ideas to the table and be a part of the marketing planning process.
- Support in the design of various marketing collateral.
- Be the first point of contact for all inbound leads, including phone, email, website Live chat, social media messages/comments.
- Process the leads in a timely manner to enable our sales team to close them effectively.
- Manage the CRM system to aid effective and timely processing of inbound leads.
- Any other activities to support the marketing or sales departments.
The person
Must have
- Experience of working within social media.
- An eye for design with a working knowledge of Canva (or similar design software).
- Excellent copywriting skills with the ability to write accurately and effectively.
- Excellent time-management skills with the ability to manage a diverse workload.
- Customer service skills – dealing with customers on the phone, via email, on Teams.
- Excellent knowledge of the Microsoft package – Word, Excel, PowerPoint, Outlook etc.
- The willingness to learn new software and technology.
Nice to have
- Experience of using a CRM system (Desirable).
- Experience of email marketing, including using email automation software (Desirable).
- Experience of writing blog posts (Desirable).
- Knowledge of analytical platforms, such as, Google Analytics, Facebook Insights, LinkedIn analytics etc (Desirable).
- SEO knowledge (Desirable).
- Basic WordPress knowledge (Desirable).
Benefits
- Excellent opportunities for progression.
- Supportive workplace.
- Company events and away days.
- 25 days annual leave (+ 1 extra day for your birthday).
- Work for an Investor in People Gold company.
- 2 volunteer days per year at a charity of your choice.
- Free Annual Eye-Care Voucher.
- Opportunity for flexible work patterns (within business requirements).
- Hybrid working
- CPD opportunities.
- Monday – Friday working.